it is now customary to distinguish 1) the totality of relations; 2) the field in which these relations operate, up to the macro-field of society itself, which establishes the 'protocol' of what is possible and not; 3) the object of the relationship ("object-oriented sociality"), i.e. the pre-formed ideal which inspires the common action. That sociality is 'object-oriented' is an important antidote to any 'flatland', i.e. 'merely objective' network theory, on which many failed social networking experiments are based. This idea that the field of relations is the only important dimension of reality, while forgetting human intentionality . What we need is a subjective-objective approach to networks.